"ChooseHome" will bring benefits of a retirement community into a personal residence
NEWPORT NEWS, VA. –Riverside Health System became the first provider of Community-Based Continuing Care (CBCC) in Virginia in late 2012 and now, in partnership with Williamsburg Landing, will offer its program –ChooseHome –to residents throughout Williamsburg and Newport News, as well as the Middle Peninsula region.
Also known as life care at home, CBCC programs provide services and benefits to independent older adults who wish to remain in their homes but want to have access to a safety net of continuing care services as well as control over the cost of long-term care.
"Our vision is to help people age in a place of their choosing," said Bob Bryant, Senior Vice President for Lifelong Health and Aging Related Services at Riverside. "With ChooseHome, we're able to offer residents in our community the ability to stay in their homes and still have access to the high quality services and healthcare they need, while also protecting their finances. Riverside is proud to be the first in Virginia to offer this program."
Recognizing needs in the community, Virginia leaders adopted legislation in 2012 allowing for the creation of CBCCs in the Commonwealth, adding them to the programs regulated by the state through the Virginia Bureau of Insurance, the same organization that oversees continuing care retirement communities (CCRCs).
ChooseHome is offered to residents 60 and older, who currently live independently and want to have a plan for what their future long-term care needs may be. The program then partners with clients to offer the individualized support necessary to remain living in one's own home safely and comfortably for as long as possible, potentially for life.
The program is not a house calls program where a physician visits residents in their home, which Riverside does offer in select regions, but is one that helps older adults plan for and coordinate their long-term care through their relationship with a Personal Services Coordinator. The coordinators work with members to identify their goals, develop strategies to achieve them, and then orchestrate all the services that may be needed to support those goals.
The partnership between Riverside and Williamsburg Landing allows ChooseHome to draw from the vast array of quality services that both organizations already offer to the community including: home care, in-home technology, and priority access to facility-based care should the participant require a higher level of care in the future, such as assisted living or 24-hour nursing care.
"Williamsburg Landing is a well respected community and adheres to the same high standards that we have at Riverside," said Jennifer Roberts, Director for the Riverside ChooseHome program.
The partnership, she added, was a natural fit.
"Williamsburg has one of the highest concentrations of seniors in Virginia," said Steve Montgomery, President and CEO of Williamsburg Landing, on the benefits of the partnership with Riverside.
Together, Montgomery said, Riverside and Williamsburg Landing can provide "greater access to the program for the residents of Williamsburg. Our Board of Directors has been assessing the growing numbers of seniors in Williamsburg and realized the need for additional services to help older adults as they age in place. A joint venture with Riverside to sponsor ChooseHome is the best solution to help the seniors in the community."
Riverside and Williamsburg Landing have long worked together to help older adults receive the best medical care in Williamsburg. For the past three and a half years, Riverside has provided the physician services for Williamsburg Landing. "It has been a strong relationship that works well for our residents," Montgomery said, "and has provided a base for partnering for ChooseHome."For more information about the ChooseHome program, call 757.585.2654, email firstname.lastname@example.org or visit www.choosehome.com.
Published: July 9, 2014